The Black History Month is commemorated every February in the United States of America, celebrating the achievements of black Americans.
Since 2005, it is also the month Nike unveils its distinct designs of Black History Month (BHM) products, leading with the iconic Air Force 1, paying homage to the achievements of black heritage, in sport and beyond, worldwide.
Nike recognizes the significance of BHM with not only a product collection but a larger recognition of the power of sports to impact society. It is an appreciation of a movement created by the Pan-African communities to fuel a purpose of equality.
To honor the global black history movement, and as part of this year’s 35th anniversary of the iconic Air Force 1, Nike produced a collection of bespoke BHM Air Force 1’s.
South Africa, at the heart of the African diaspora, is the first of three countries honoring individuals who are the future force, the chosen ones.
They are pioneers of their trade. Trendsetters and tastemakers who are charging ahead and blazing new paths while taking the rest of us into the future, who proudly wear their country’s heart on their sleeve, and are proudly African.
This inspired Nike designers to produce a signature sneaker fusing the country, the continent, and Pan-Africanism into an exclusive edition of BHM Air Force 1’s.